Facebook & Instagram adsthat actually convert.

Meta Ads (formerly Facebook Ads) is the advertising platform powering Facebook, Instagram, Messenger, and the Audience Network. With over 3 billion monthly active users, it's one of the most powerful ways to reach your target customers at scale.

But the platform is complex. Between iOS privacy changes, constant algorithm updates, and increasing competition, running profitable Meta campaigns requires deep expertise and constant attention. Most businesses either waste money on ineffective ads or give up entirely before seeing results.

Our Meta Ads management service handles everything — from strategy and creative production to daily optimisation and scaling. We've navigated the post-iOS 14 landscape and know exactly what it takes to drive profitable results in 2024 and beyond.

Who are our Meta Ads services for?

Our paid social services work best for businesses ready to invest in growth. We typically work with clients spending £3,000/month or more on ad spend.

Precision Targeting

Reach your ideal customers with laser-focused audiences based on demographics, interests, and behaviours

Creative Production

Scroll-stopping ads designed to drive action — from static images to dynamic video content

Audience Building

Lookalike audiences, retargeting funnels, and custom audience segments that convert

Conversion Tracking

Full-funnel attribution with Conversions API integration for accurate ROAS measurement

A/B Testing

Continuous creative and copy testing to find winning combinations faster

Scaling Strategy

Profitable scaling frameworks that maintain ROAS as you grow spend

Account Audit & Strategy

We analyse your current ads, audience data, and competitors to build a winning strategy. If you're starting fresh, we map out your customer journey and conversion goals.

Creative Development

Our team produces scroll-stopping ads tailored to your brand. This includes static images, carousels, and video content — all optimised for Meta's algorithm.

Launch & Test

We launch campaigns with structured A/B testing across audiences, creatives, and messaging. The first 2-4 weeks focus on gathering data and finding winners.

Scale & Optimise

Once we identify winning combinations, we scale profitably while killing underperformers. Continuous optimisation ensures you get maximum return on every pound spent.

Creative Production

5-10 new ad creatives per month, including static images, videos, and carousels

Performance Reports

Weekly and monthly reports with clear metrics: ROAS, CPA, CTR, and revenue attributed

Audience Management

Ongoing audience building, testing, and optimisation of lookalikes and retargeting

Daily Optimisation

Budget reallocation, bid adjustments, and creative rotation based on real-time data

Conversion Tracking

Proper pixel and Conversions API setup for accurate attribution post-iOS 14

Scaling Recommendations

Strategic guidance on when and how to scale spend profitably

Why choose iNDEXHILL for Meta Ads?

We're not just media buyers. We're full-stack growth partners who handle everything from creative to conversion optimisation. Our team has managed over £10M in ad spend across dozens of industries.

"We went from burning money on ads to a consistent 5.2x ROAS. The creative team is phenomenal."

"iNDEXHILL scaled our ad spend from $5K to $50K/month while maintaining profitability. Game changer."

"The audience targeting is surgical. We're reaching exactly the right customers at the right time."

Track every task, metric, and deliverable in real-time.

Unlike other agencies that leave you in the dark, our custom client hub gives you complete transparency into your project. No more wondering what's happening—you'll see it all, as it happens.

Frequently Asked Questions

Got questions? We've got answers.